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Posts Tagged ‘editorial process’

Who Exercises? Breastcancer.org Visitors Do!

By on January 5th, 2012 Categories: Day-to-Day Matters

Breastcancer.org is getting ready to launch a section on exercise, and we want to thank everyone who completed our survey on the topic for your help in making it happen.

The results were amazing — 70% of you exercise regularly and 23% exercise sometimes. So a whopping 93% of people who filled out the survey do exercise, which is tremendous! You’re reaping the benefits of …

The Breastcancer.org User Experience

By on August 18th, 2011 Categories: Inside Breastcancer.org

I’ve been working with Breastcancer.org since the summer of 2000. It has been an amazing journey.  I’ve watched this website grow from humble beginnings—a few dozen visitors a day—into the most popular breast cancer website in the world.

It is a neverending job to keep a world-class website up and running.

There’s expensive hardware that has to stay running all day and all night, every …

Breastcancer.org Tone Tenets

By on August 3rd, 2010 Categories: Inside Breastcancer.org

Have you ever read a web or magazine article that was supposed to be helpful, but instead made you feel offended or raised more questions than answers?

As Senior Editor of Breastcancer.org, I review a large portion of the medical content that lives on our site. A critical component of our work is the feeling, or “tone,” our content conveys. We strive to use a …

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