Archive for August, 2010

Breastcancer.org Tone Tenets

By on August 3rd, 2010 Categories: Inside Breastcancer.org

Have you ever read a web or magazine article that was supposed to be helpful, but instead made you feel offended or raised more questions than answers?

As Senior Editor of Breastcancer.org, I review a large portion of the medical content that lives on our site. A critical component of our work is the feeling, or “tone,” our content conveys. We strive to use a …

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