Oct 12, 2017 02:51AM
Oct 12, 2017 06:52AM
ok let's go back to basics - Breast cancer vampires and bats do not belong on the same slogan!
Any which way you put it.
It's not a subject for dissent, it is just plain silly.
Furthermore what would the Community say if the slogan is
" Take the fright out of lung cancer!"
" Take the fright out of glioblastoma"
" Take the fright out of pancreatic cancer"
Not so catchy ahh?
Why not ?
They have a worse prognosis at initial diagnosis? Those are the scary cancers...??
Does the slogan
Take the fright out of breast cancer
Send out the message that breast cancer is somehow softer, it will not kill you, you have more options, maybe not even cancer after all just a chronic illness ...??
What has been HARD won with breast cancer - and remains elusive for many stage 4 women/men can not be dismissed by saying...ohhh but you are probably going to be fine, don't be frightened - show up for your mammogram.
All suffering matters.
And in my opinion HOW you raise funds counts - because what you may get feel you are getting away with today, might come to bite you in the butt/ bat 😱 tomorrow.
I think most of us would have been more philosophical if BCO said - well you see Pfizer is crazy about bats and they will invest big time if we can just get the party going...now I am sure that is a PINK song
It's started and it will not be easy but there must be some way to turn this around.
8/5/2016, DCIS/IDC, Left, 4cm, Stage IIB, Grade 2, 1/13 nodes, ER+/PR+, HER2-
8/11/2016 Lymph node removal: Underarm/Axillary; Mastectomy: Left; Prophylactic ovary removal
9/11/2016 AC + T (Taxol)
2/21/2017 External: Lymph nodes, Chest wall